Experts: Michael Maziarka, Ray Pun
Experts: Michael Maziarka, Ray Pun
Proficient technology marketing leadership is essential to impact business results. Product marketers must allocate budget, organize and manage the team, enlist stakeholder collaboration, implement technology, measure performance, and apply agile marketing methodologies to rapidly adapt. Discover best practices for organizing, guiding and managing an impactful technology marketing function to succeed in dynamic market conditions.
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